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The 2026 Kia Sorento is a stylish, refined, and versatile crossover that straddles the line between compact and midsize segments. It offers a comfortable and modern cabin, flexible cargo capacity, capable performance, and excellent ride quality. Plus, the Kia Sorento is among the few SUVs in its size range with a third row. That makes it an appealing option for College Station-area families who need the extra seatbelts with more convenient space requirements than a larger model.

Sterling Kia is offering its 2025 Kia Year-End Clearance Event. This exceptional opportunity offers incredible savings on the entire remaining lineup of 2025 Kia vehicles, including sedans, SUVs, and fuel-efficient hybrids. Located at 197 North Earl Rudder Freeway in Bryan, TX, our dealership is ready to surprise and delight with our deals.

This is an exciting time at Sterling Kia, serving the greater Bryan, TX area. We are offering incredible year-end specials and incentives on our remaining inventory of brand-new 2025 Kia models. If you've been waiting for the right time to upgrade to a stylish, reliable, and feature-packed new Kia, now is your chance to save big.

Our team wants to help you see why to buy a Kia K4 in Bryan, TX. The stylish design and entertaining performance are enough to draw some shoppers, but others need a bit more convincing. We put the Kia K4 head-to-head with the Volkswagen Jetta to show you how a new Kia K4 comes out on top.

The 2025 Kia Telluride and 2025 Hyundai Palisade are two of the most impressive midsize 3-row SUVs on the market. At Sterling Kia, a trusted Kia dealer in Bryan, Texas serving the surrounding communities, we've taken a close look at how these two family-friendly SUVs stack up. Continue reading for a full breakdown.

Making the switch to an electric vehicle is an exciting decision, but it's important to understand the basics of charging to ensure you never lose power on the road. 

Kia and Hyundai share a lot of the same strengths, both brands are based in South Korea and offer similar lineups. In fact, Hyundai Motor Co. owns just over a third of Kia Motors. Many of these vehicles share platforms, powertrains, parts and engineering. But Kia and Hyundai operate independently and both brands maintain their own design studios and engineering staff. Having said that, Kia offers a number of advantages you won't get from Hyundai. To help you make the right choice, here's how these two brands compare and why you'll want to buy a new Kia…

Kia is set to make waves in the electric vehicle market with the introduction of the Kia EV9, a pioneering three-row electric SUV. Building on the success of Kia's current EV lineup, the EV9 promises impressive performance, cutting-edge technology, and ample space for the whole family. Drivers in the Bryan area eagerly await the chance to experience this groundbreaking new electric SUV. In what is certain to be the first of many awards, WardsAuto named the Kia EV9 one of the most impactful models of 2024.

Kia has built a reputation as one of the most forward-thinking and tech-savvy automakers today. Across their lineup, Kia incorporates cutting-edge features designed to enhance your driving experience, from advanced safety systems to next-generation infotainment and connectivity. 

As electric vehicles continue to grow in popularity, Kia is making it easier than ever for EV owners to stay charged up and ready to go with the Kia EV Charge Pass program.